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1. What's actually included? What do you do for my clinic?

We run the full performance ecosystem for aesthetic clinics. Concretely, that means: paid ads management (Meta and Google), creative multiplication and rotation (15-20 ad variations), content strategy and creation, monthly content calendar, organic social (Instagram), brand system, local SEO, Google Business Profile management, reputation and reviews, landing page builds, marketing automations (email and SMS sequences), AI-powered speed-to-lead response, HIPAA-compliant call tracking, CRM setup and attribution infrastructure, and revenue-connected reporting dashboards. What makes it different from hiring each of these separately: every piece feeds the same measurement system. Your content feeds your ads. Your ads are tracked to your bookings. Your bookings are connected to your revenue. Nothing runs in isolation.

2. I'm spending $1.5K–$5K/month on ads. Why can't I tell what's actually working?

Because attribution in aesthetic marketing is broken by design. 67% of med spa owners can't identify which channels drive bookings. 85% can't connect spend to revenue. The problem isn't your ads, it's that you have no measurement infrastructure connecting your creative to your consultations to your revenue. That's the first thing we build: a 30-day Measurement Spine before we touch a single ad.

3. I've hired agencies before and got burned. Why would Boldlytics be different?

Fair question, and we expect it. Most agencies start running ads in week one. We don't. We spend the first 30 days building attribution infrastructure so you can see exactly which dollar drove which patient. If we can't prove what's working, we don't scale anything. We also don't lock you into long contracts, charge percentage-of-spend, or own your ad accounts. You own everything from day one.

4. What's the Revenue Clarity Diagnostic and why should I start there?

It's a 30-day audit: $897, one-time, no ongoing commitment. We assess your call tracking, UTM discipline, CRM attribution gaps, campaign fatigue patterns, and competitive creative landscape. You get a 60-minute strategy call with findings and a clear picture of where your budget is leaking. If you move to a monthly tier within 30 days, the $897 is credited. It's how we diagnose before we prescribe.

5. What's the MRT Framework?

MRT stands for Multiply, Rotate, Track. We take 1–2 real base assets from your clinic: consented patient imagery, treatment shots, and multiply them into 15–20 performance-ready variations using AI-assisted adjustments. We rotate new variations weekly before your budget burns. We track CAC by individual creative variant, connected to actual consultation bookings and treatment revenue. No other aesthetic marketing partner systematizes this. It's completely open territory, and it's why your campaigns stop dying at week four.

6. Are you HIPAA compliant? What about FDA and FTC rules?

Compliance is embedded in every workflow, not a checkbox at the end. We use HIPAA-compliant call tracking, sign BAAs with every analytics vendor, and build pre-approved creative frameworks vetted against FDA guidance on treatment claims, FTC advertising rules, and state medical board restrictions. We deliver our full AI Use & Ethics Policy before engagement begins, drawing explicit lines around what AI never touches.

7. Do you work with clinics that are just starting out?

It depends less on revenue and more on operational readiness. We work with aesthetic clinics and MedSpas that have active ad spend, stable day-to-day operations, and a genuine need to connect marketing to bookings. What doesn't work: broken front-desk systems, zero patient imagery to work with, or no bandwidth to review performance monthly. Our system amplifies what's underneath: if the foundation isn't there, we'll tell you directly rather than take your money. If you're not sure whether you're a fit, the Revenue Clarity Diagnostic is the right starting point. It's a low-commitment way to find out exactly where you stand before either of us commits to anything.

8. Do you work with our existing tools, or do we have to switch everything?

No, but you will get a new one. Every client gets a dedicated account inside our platform, which becomes the central hub for your lead pipeline, automations, email and SMS sequences, and attribution tracking. If you use a clinical CRM like Zenoti or AesthetixCRM for scheduling and patient records, that stays exactly where it is: we connect the marketing layer to it, not replace it. Your ad accounts, your Google Analytics, your Google Business Profile, ALL stay under your ownership. We build on top of what you have, not around it.

9. Do you manage all our ad accounts or do we keep control?

You keep full ownership of everything: ad accounts, analytics dashboards, creative assets, and all data. We operate inside your accounts, not the other way around. Our value is the methodology: the MRT Framework, the Measurement Spine, the rotation system, the high-performance creatives. That's what you're paying for. The assets are yours regardless of how long we work together.

10. How long before we see results?

- The first 30 days are infrastructure: measurement spine, attribution setup, automations configuration and the first strategic creatives ready. No ads launched until tracking is confirmed operational.

- Days 30 - 60: first creative library built, rotation live, first variants deployed.

- Days 60 - 90: attribution is flowing, first revenue-connected performance review: CAC by creative, ROAS by channel, booking attribution confirmed. Meaningful results are visible by day 90-95.

Anyone promising results in week one is skipping the diagnosis. That's exactly the problem we exist to fix.

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